3 Tips for Facebook Advertising Profits
View PDF | Print View | HTML View
by: amysmothers
Total views: 39
Word Count: 492
Date: Thu, 27 Jan 2011 Time: 2:18 AM
Where exactly should you send the traffic that you generate with your Facebook advertising? Sure you should send it to a landing page, but which kind of landing page works the best? Your Facebook fan page! It's true: your Facebook fan page can get you great conversion rates. Lots of new advertisers don't yet know about the benefits associated with building your own fan page and then directing your traffic to it. If you simply send the traffic to your regular website your conversion rates won't be as high. The simple fact is that Facebook users are familiar with fan pages and think that it is easier to simply press the like button and become a fan. After an user gets to your fan page your chance of getting them to buy from you increases because you can interact with them directly. The higher number of people on your fan page, the better your business. You can use this strategy and see first hand how well it will work out. Driving traffic to a Facebook fan page is one thing; driving traffic to a Facebook fan page correctly is something else completely. Don't just let your traffic land on your wall; send them to your page's custom tab. Your custom tab is where you can post direct call to action but your wall isn't completely in your control. Your wall will display messages from your fans which means that it is hard to navigate but the custom tab is totally under your control so you can totally use it to your advantage. This makes it far more challenging to get a good conversion rate. So let the traffic flow in to the custom tab and see the magic.
Last but not the least; make sure your ad's copy is effective and is relevant to your landing page. You can study how to write effective classified ads which will help you write better Facebook ads. All in all, this generation sees Facebook as the best advertising platform. The high level of precision they offer to advertisers can actually be the biggest plus point and the pushing factor behind their success. Every day the Facebook population grows and that means that the challenge behind reaching a large audience is going to become a thing of the past.
About the Author
As an seasoned online marketer and teacher I write on many topics including facebook marketing and MLM Secrets both of these topics will explode your business and income if used properly.
Rating: Not yet rated
